Coach Accreditation

1. Accredited Training Provider Course Route (ATPCR)

This route is open to coaches who have attended and successfully completed an IAPC&M accredited course with one of our accredited training providers.  A directory of our accredited training providers can be found here.

Welcome and Thank You for Considering the IAPC&M as Your Accreditation Body

You are on this page because you want to know how to get accredited as a coach.

The IAPC&M has a holistic and capabilities approach to accreditation. Whether you have a coaching certification from one of our Accredited Training Provider Courses, or gained on the job experience, or are self-taught we want to accredit you. Alternatively, if you want a career in coaching, then choose from our list of accredited training providers.

The IAPC&M offer you two routes to achieve your professional accreditation status:

2. Portfolio Route

This route is all-inclusive for coaches who have gained their coaching experience by any other route.

Full Support for Coaching Accreditation

We recognise that any accreditation process can be daunting for even the most seasoned professionals. However, the IAPC&M accreditation team has been through the accreditation process and is best placed to provide you with the necessary guidance and support. Because they know what it is like, they have also created a series of short videos to help you. Many practitioners say the process gave them an excellent opportunity to test themselves. The experience also enabled them to demonstrate professionalism and generate significant experiential learning.

Very Important Pensioners (VIP)

In recognition of the great service provided by those who have aged in years as well as wisdom, pensioners are invited to contact us for a 50% reduced invoice. If you are a VIP or are unsure which route is for you please contact the IAPC&M.

Combination Coach & Mentor Accreditation

If you offer both coaching and mentoring support and wish to apply for a combination accreditation, which will be discounted, please contact the IAPC&M.

Select From the Following Four Accreditation Levels:

The level you can apply for depends upon a number of factors. These are shown in the criteria below:

Accredited Practitioner Coach

60 hrs specific training + 60 hrs of actual experience
ATPCR Portfolio Route
£397.00+VAT £597.00+VAT
Annual renewal

Accredited Master Coach

180 hrs specific training + 1500 hrs of actual experience
ATPCR Portfolio Route
£997.00+VAT £1197.00+VAT
Annual renewal

Accredited Senior Coach

120 hrs specific training + 750 hrs of actual experience
ATPCR Portfolio Route
£697.00+VAT £897.00+VAT
Annual renewal

Accredited Fellow Coach

240 hrs specific training + 2500 hrs of actual experience
ATPCR Portfolio Route
£1297.00+VAT £1497.00+VAT
Annual renewal

The IAPC&M recognises you are unique

Our accreditation model enables you to comprehensively demonstrate your ability through a tried and tested model (adapted from the ‘Oxford Brookes model for assessment of coaching capabilities’ and used with their permission and guidance). This model accurately assesses your coaching skills in a way that recognises that you are unique.

“How do I get accredited as a coach”? 

By focusing on the following criteria, we are able to provide you with a carefully thought out assessment process, which enables you to demonstrate your coaching capability.

1. Qualifying criteria – what you need to have to apply for accreditation

2. Evidence collection – what you need to provide to show underlying capability

3. Assessment – demonstrate your capability.

To experience the “The most caring, sharing, practical hands-on resource available” apply HERE.


“What do I need to demonstrate to get accredited as a coach”?

This is what we are looking for:

1. Underpinning Knowledge & Understanding

i. Models, methodologies, and theories which underpin your practice

ii. Alignment of models and theories to practice

2. Skills & Behaviours

i. Effective use of skills in an ethical and professional manner

ii. Responsiveness to the client

3. Reflective Practice

i. Critical self-reflection

ii. Awareness of issues and dilemmas within relationships

4. Developing Capability

i. Ongoing professional learning and development

ii. Effective use of supervision, coaching and/or mentoring.

  • Your capability-based interview, personal reflections and validation of evidence addresses criteria 1, 3 and 4.
  • Your capability skills assessment is a live session (not role-play) adresseses criteria 2, skills & behaviours.

To experience the “The most caring, sharing, practical hands-on resource available” apply HERE.

Capability Assessment Areas

Being assessed for anything can be nerve wracking. Therefore, we have recorded, for your reassurance and benefit, a series of  11 masterclasses. These recordings detail exactly what we are looking for so you can prepare for your live assessment call with confidence. 

(Adapted from the ‘Oxford Brookes model for assessment of coaching capabilities’ and used with permission and guidance. Original source material: Coach Validation Observed Coaching Session.)

1. Establish The Agreement:

Clearly established the parameters for the session and reaches an agreement on the scope with the client.

2. Establishing Trust And Relationship With The Client

The ability to create a safe and supportive relationship based on mutual respect.

3. Use of Self

The ability to be present at the moment and engaged with the client.

4. Active Listening

The ability to focus on the client with complete attention and to notice and respond to the nuances of coaching themes.

5. Powerful Questioning

The ability to ask questions that reveal the information needed for maximum benefit to the coaching relationship and the client.

6. Direct Communication

The ability to communicate effectively by using appropriate and clear language that the client can understand, making use of the information and feedback provided.

7. Create Awareness Through Feedback and Challenge

The ability to reflect a perspective beyond the words expressed by the client that enables the client to become aware of a wider perspective.

8. Considering Options:

The ability to support the client in exploring options that will maximise opportunities for on- going learning and progress on the desired outcome.

9. Action Planning

The ability to create an effective coaching plan with the client

10. Managing Progress and Accountability

The ability to hold attention to what is important for the client, and to leave responsibility with the client to act.

Karen Liebenguth, AMC

“I enjoyed the whole process of master coach accreditation. It was an important way of reviewing and deepening my coaching skills. I felt very well supported by the IAPC&M along the way, and the CPD resources made available during this process were fantastic and very helpful”.

Anna Ceesay, APC

“Getting accredited with IAPC&M is something every coach should do. The accreditation process is rigorous and demands high standards, which makes me proud to have recently achieved my Accredited Practitioner Coach (APC) status. Dawn and David are very supportive and easy to communicate with. I now feel part of a global family of coaches who are striving for the best service for our clients. Thank you to IAPC&M for welcoming me into your community”.

Tri-Coaching Partnerships

“Having achieved accreditation for our Excellence in Coaching Programme, we found the process to be very efficient. Also, the support has been great from David and Dawn. As co-MDs we first became accredited individually as Fellow Coaches & Mentors, then applied for our programme to be accredited. The launch of our Excellence in Coaching Programme proved to be very successful thanks to our accreditation, which instils our clients with confidence to be the best coaches they can be“.

Hulya Kurt, APC

“After passing a very intense capability call, followed by an in depth feedback, I was allowed to have the Senior Assessment Interview, demonstrating mentor qualities rather than coaching which differs. David, gave me very detailed information about how the session will be conducted, what I could expect and what would be the next steps. I loved especially the beginning of each session breaking the ice first and warming up, like you would do prior any race. You forget about that you are in a kind of exam. Very useful and helps to upskill yourself, the extraordinary feedback with samples of questions, comments and what could had been better. Thanks for such a great assessment”.

Nicole Balmer, APC

“I am so excited to be accredited with the IAPC&M. They have been wonderful throughout their training videos and the support provided in feeling prepared for the assessment and what to expect. It’s an amazing feeling to be a part of such a top-class organisation and I’m excited about my future coaching and progression alongside them”.

Sean McCallum, AMC

“The whole accreditation process has been inspiring. Our CrISIS Schema Workshop is the culmination of years of development in the field of psychological first aid – we weren’t about to have it accredited by just any old organisation, and the IAPC&M didn’t let us down. We were seeking an accreditation process that challenged us to improve, and that’s just what we got. We already knew that we’d got a nugget of gold, and the IAPC&M helped us to polish it and have it shine even brighter! A key thing for us was the values based approach that the IAPC&M have in all they do, and that aligned well for us as a non-profit company with a deep social connection. In short, a challenging and enlightening accreditation process, which we have benefitted from enormously”.

Caroline Jeffrey, APC

“My accreditation is an important asset to provide my clients and provides professionalism to my profile. The wonderful added bonus has been the huge value to myself in terms of personal development, growth and learning. The IAPC&M have, expertly and consistently supported me throughout the process of gaining my accreditation, and I’m so glad to have momentum of this continued support with my ongoing personal development”.

Eric Courturier, AFC

“So glad I did it! After looking at different organisations for accreditation, I am so glad I went with IAPC&M. We are working in a crowded market, where sadly, many people can do more damage than good. Having gone through the rigorous processes and being awarded a Fellow membership prove how serious Coaches & Mentors can be elevated from the masses and strive in their industry. If you are serious about our industry, and you want to punch above the rest, I genuinely recommend IAPC&M for you to make your mark. Dawn & David are beneficial, and make sure you are not left on your own during the process. As we strive for quality delivery from honest coaches & mentors, IAPC&M is definitely the awarding body to consider for your next move. The more profound question I now ask myself is…Why did I wait so long” ?

Emma Carroll, APC

“After completing my Diploma in Life Coaching it was important to me that I become accredited by a professional body, I wanted to be recognised as a professional coach and to ensure I was coaching my clients to a high standard of excellence. I am delighted I decided to apply for that accreditation with IAPC&M. Leading up to the assessment they were incredibly responsive to any queries, and I gained a lot from the coaching capability videos they have produced for IAPC&M Practitioners. The feedback I received post my assessment was constructive and extremely valuable to me when identifying areas for CPD. I am excited to start my journey with IAPC&M, I already feel supported by the team, and I am confident it will with provide great value and ROI”.

Aintherese Madden, APC

“For me it is really important to achieve Accreditation status so that clients can really feel they trust me and the work I do. The IAPC&M feedback helped me see my blind spots. I realised that it doesn’t matter how good we think we are or could be, what matters is the client’s story, their journey and personal capability”.

Tony Vernon, AMC

“I have been Coaching & Mentoring clients since I certified as a Professional Coach in 1999. Throughout this time, I have developed a huge amount of skills, thousands of clinical hours, and I’ve trained with the best people I can find in the World. However, being evaluated does not bring out the best in me. So, I was happy to be able to provide a recording of a live coaching session as well as receive a live call to evaluate my knowledge, experience and skills. I found David and Dawn to be very kind people. I chose to become accredited as we all need to protect the public and the coaching industry we are a part of”.

Helen Gray, APC

“IAPC&M accreditation was not only a personal achievement, but also demonstrates my credibility as a coach, and reassures clients. The journey was very professional, l and Dawn and David were on hand to answer questions and supported me throughout. IAPC&M clearly care about the industry and you as a coach. Straight after I gained my qualification I received a congratulatory welcoming email and started participating in informative webinars. I feel apart of a community of like minded, professional individuals, and I love it”!

Ed J C Smith, AMC

“My experience with the IAPC&M has been world-class. The processes which they take you through, will strengthen not only your own skills as a coach, but will massively strengthen the quality of your program. If you are serious about getting great results with your clients, I strongly recommend this process, so you are in the best position possible to get the most for your clients. In a world today where online reputation is everything this is a must for you”.

Anna Maria Abi Chahine, ASC, Lebanon

“Having achieved my Coaching Diploma, I felt Accreditation would be important on my professional journey and increase the quality of trust clients have in me as their coach. Dawn shared exactly the profound meaning Accreditation would have on me, and David never ceased to keep answering questions and help with self-doubts, all very encouraging. It is only with self-awareness and proof that we can grade our level of expertise as a professional. I strongly encourage coaches to proceed with Accreditation, it is the only way toward continuous progress and achievements. BIG thanks to Dawn for helping me feel relaxed while coaching her in the final assessment, and BIG thanks to David who accompanied me through the whole procedure”.