How will accreditation help me build my coaching business?

You can imagine we get asked this question a lot!

As a member contributing to this blog, I hope it will help you decide that IAPC&M Coaching & Mentoring accreditation is right for you, your business and your clients, because IAPC&M has 25 years of experience helping people just like you.

How will accreditation help me find paying clients?

As a coach/mentor, you want to help people.

Because the market is growing exponentially, you need to be visible and discoverable to succeed in what has become a noisy digital space!

This is the challenge all coaches and mentors face, particularly those recently certified and/or at the start of their coaching & mentoring business-building journey.

This means coaches and mentors need to build a professional portfolio which will differentiate them in the eyes of prospective clients. You can no longer rely on good looks, charm or training certification alone. 🙂

Only accredited coaches/mentors like me who have an existing portfolio of demonstrated experience; training certificates; insurance (assuming your country offers it); and who have signed up to a Professional Code of Conduct etc. get to add an internationally recognised accreditation logo and certificate to promote as part of their sales & marketing toolkit.

Priceless! 

My IAPC&M logo provides me with a significant advantage; it differentiates me from other individuals who are NOT independently and professionally accredited.

Accreditation is so much more than just a logo. I loved what fellow member Wendy Firmin Price said,

What do you get with IAPC&M accreditation?

All accreditation bodies are different, so examine their offering and support services closely.

In 2022 I received a return on investment of around £15,000 worth of benefits. Here are some of the highlights I took advantage of:

1. A business building course

A free online self-study 12-module course to help you build and/or ramp up your business with monthly live Q&A access to the business expert Nikki Wild.

2. A directory entry

A free entry in an international directory. This is a great shop window for attracting leads straight away, especially before you have your own website.

3. Numerous CPD opportunities

While focused on expanding my coaching/mentoring business, I’ve participated in dozens of IAPC&M captivating masterclasses by leading coaches, and business-building experts as well as international best-selling authors. I continue to benefit from content-rich material to develop my business acumen and coaching/mentoring skills.

In summary, the IAPC&M stands out as service-driven, with a huge array of opportunities for me to grow personally and professionally, so I couldn’t be happier.

I’m proud to be a member of the only accreditation body recognised by the British Industry Ombudsman. This distinction underscores their commitment to maintaining the highest standards in supporting me to be the best I can be.

What I love about the IAPC&M is they’re an organisation run by coaches and mentors for the benefit of coaches and mentors, all working on a voluntary basis to support each other. This is important because it highlights our commitment to adding value and being of service.

Don’t just take my word for it, read what Hylton says and he’s a member of more than one accreditation body,

What do I do next?

Why wait until a client challenges you about your evidence portfolio/credentials, shows you care, and apply for your professional accreditation status now.

Any other questions, join our Business Director, Dawn Campbell, for her “Ask Me Anything about Accreditation” sessions on Facebook and LinkedIn Live every Wednesday at 3:30 pm CET.

What’s the growth of the coaching/mentoring industry?

Anyone wishing to take a deep dive into the latest research and statistics on the coaching industry may want to take a look at the ICF’s (International Coaching Federation’s) 2023 research. This survey states that “In 2022, the estimated number of coach practitioners exceeded 100,000 for the first time, reaching 109,200, representing a 54% increase on the 2019 global estimate”.