One of the most common things that comes up over and over and over again is getting clients. There are many factors involved in getting in front of the right people to generate clients, like knowing who your fabulous dreamie clients are, where they hang out and what your message is for example, but ultimately a service-based business is about people and connection.
When you connect with people then you are building that know-like-trust factor and that’s what creates new business for you.
Let’s say it as it is here… You need to be pro-active to get clients. Sitting on your butt wishing on a star won’t bring them in. Harsh but true! If you don’t have an enormous budget then you have to do the leg-work.
So here’s my 3 top tips for getting new clients (it doesn’t have to cost you money, it can all be done for free):
START A CONVERSATION. Just begin where you are. Write a list of past and current connections, reach out and share what you have been up to and let the conversation build over time.
Don’t just leave it as a conversation though. If the person seems a good fit to work with you then invite them onto a call to chat with you to find out how you might be able to help.
FOLLOW-UP. Follow-up, follow-up, follow-up.
Just check in with people, like you would with a friend. Ask them what they have been up to since you spoke, whether they end up being clients or not. Not in a nosey way, just in a way that shows that you are genuinely interested and think about them often.
Follow-up lets people know that you’re thinking about them. If you haven’t spoken for ages, so what? Just reconnect 🙂
SET IT AND FORGET. This doesn’t need to feel like a chore. Make some time to connect.
Make it the first thing you do each day.
Connect with 2-3 people and then go about your normal day, feeling smug that you’ve done your follow-up.
Create a simple system for your follow-up. Get out of your head and take action! Stop overthinking it!
So there you have it – my 3 top tips for getting new clients.
- Start a Conversation
- Set it and forget it
PS. Check out my book, Ruby’s Coaching Gems. Learn how to clear your mindset blocks, grow your business and support your clients.
♦ To meet Ruby McGuire, Business & Mindset Queen| Master Coach | Master Mentor |Trainer | Speaker | Author – MCIPD, AMC, NLP Coach & Practitioner, EFT Practitioner, Time Line Therapist and Mind Your Mind Practitioner, see here
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